KeepBrownwoodBeautifulLogoLocal Organization Recognized as Among the “Best of the Best” Nationwide

Keep Brownwood Beautiful received Keep America Beautiful President’s Circle Award at the President’s Circle Award Luncheon, during Keep America Beautiful’s 57th annual National Conference in Orlando, Fla. The President’s Circle Award recognizes exemplary performance made by certified affiliates of the national nonprofit to reduce litter, minimize waste and recycle, and beautify their local communities.

In qualifying for a President’s Circle Award, Keep Brownwood Beautiful has met Keep America Beautiful’s standards of excellence by conducting an annual Litter Index, calculating the affiliate’s cost/benefit ratio, and engaging volunteers to take greater responsibility for their community environment. In addition, award recipients must conduct activities in Keep America Beautiful’s three core focus areas of litter prevention, recycling and waste reduction, and beautification/community greening.

“One of Keep America Beautiful’s most effective tools is the work of our grassroots network of affiliate organizations, which has an impact on millions of Americans each year,” said Keep America Beautiful President and CEO Matthew M. McKenna. “Our affiliates are providing real solutions to problems like litter, graffiti, illegal dumping and other community blights. By engaging people of all ages in community improvement efforts, Keep Brownwood Beautiful is represented among the best in promoting the values Keep America Beautiful espouses nationally.”

Litter Index: The Keep America Beautiful Litter Index is a tool used by KAB affiliates to measure litter from year to year, identify “hot spots,” and track their progress in remedying the problem. The tool uses a four-point Likert-type ordinal scale (ranging from 1 – no litter to 4 – extremely littered). The Litter Index can be applied to rural or urban areas of any population size. Each year, affiliates grade their communities during a drive-by examination of the same areas at the same time of the year. This provides an indication of the success of each community’s anti-littering education and other anti-littering programs.

Cost/Benefit Analysis: This measurement tool enables Keep America Beautiful affiliates to demonstrate their ability to leverage community resources by determining the dollar value returned to the community for every government dollar invested.

About Keep Brownwood Beautiful (KBB)

KBB is a non profit organization focused on making Brownwood a cleaner and healthier environment.  KBB relies on volunteers to implement all its many project.  We need your support.  Go Green!

About Keep America Beautiful, Inc.

Keep America Beautiful, Inc., established in 1953, is the nation’s largest volunteer-based community action and education organization. With a network of more than 1,200 affiliate and participating organizations, Keep America Beautiful forms public-private partnerships and programs that engage individuals to take greater responsibility for improving their community environments. For additional information, visit www.kab.org.