bisdlogo4Direct Energy today unveiled a partnership with Brownwood Independent School District that aims to give back to the community while increasing its presence among residents. As an added incentive for residents to switch to Direct Energy, a donation from part of the proceeds of that new customer’s everyday energy usage will be made to Brownwood ISD.

“We hope residents know that if they all switch to Direct Energy, there could be up to $50,000 in donations to Brownwood ISD, based on average household use, and that is money that will help empower bright young minds,” said Mike Beck, Chief Sales & Marketing Officer, Direct Energy. “With the upcoming high cost of electricity during summer months, our Free Power Saturdays offer will have a competitive price the rest of the week while letting consumers do major everyday activities when they have the time, which is often during the weekend.”

Free Power Saturdays is Direct Energy’s first postpaid product that allows consumers to alter their electricity consumption patterns so they can save more during a free day. It simultaneously aims to increase power grid reliability during high-power days when many energy users are impacting the grid most. As part of the plan, Direct Energy provides its customers with email communications to remind them to take advantage of their Free Power Saturday.

In addition and for a limited time, Direct Energy is offering up to $200 in Restaurants.com gift certificates as an added incentive for customers to sign up for Free Power Saturdays. Customers who sign up for the 12-month Free Power Saturday plan will receive a $100 Restaurants.com gift certificate; if they sign up for the 24-month plan, they will receive a $200 gift certificate for Restaurants.com.

Offer available to new residential customers only. Certain eligibility requirements, terms and conditions apply. Customer must provide an email address at the time of enrollment. Smart meter required. The gift certificate offer is fulfilled 4-6 weeks from service start date. There is no incentive for the prepaid Free Saturday plan. Visit dine.restaurant.com with complete terms and conditions along with participating restaurants. Visit www.directenergy.com/bisd with complete terms and conditions.

About Direct Energy: Direct Energy is one of North America’s largest energy and energy-related services providers with more than 6 million residential and commercial customer relationships. Through its Direct Energy, CPL Retail Energy and WTU Retail Energy brands, the company is the third-largest retail electricity provider in Texas. It owns a series of energy-related services companies. Direct Energy provides customers with choice and support in managing their energy costs through a portfolio of innovative products and services. A subsidiary of Centrica plc (LSE:CNA), one of the world’s leading integrated energy companies, Direct Energy operates in 46 states and 10 provinces in Canada. To learn more about Direct Energy, visit www.directenergy.com/Texas.